Robert W. Zelnick
Subscribe to Robert W. Zelnick's Posts
Robert W. Zelnick is a nationally recognized intellectual property (IP) lawyer with an established record of success. Although he is also a registered patent attorney, Robert has focused his practice on trademark, unfair competition and false advertising matters, where he counsels clients on complex IP issues and serves as lead counsel for major clients in federal trial and appellate courts. For 10 years, he was head of the Firm's Global Trademark Practice Group. Read Robert Zelnick's full bio.
Supreme Court Will Rule on Whether Agency-Approved Beverage Label Can Be Challenged as ‘False Advertising’ in Federal Court
By Robert W. Zelnick on Jan 15, 2014
Posted In Advertising and Marketing, Food Safety and FDA, TTB COLAs and Formulas
On January 10, 2014, the U.S. Supreme Court agreed to hear an appeal by Pom Wonderful LLC against The Coca-Cola Company. The Court will examine whether Pom can bring a federal Lanham Act false advertising claim against a Minute Maid juice product label that had been approved by the U.S. Food and Drug Administration (FDA). ...