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Shawn C. Helms is co-head of the Firm’s Technology Transactions & Outsourcing Practice. Shawn has broad experience in the areas of information technology, outsourcing, blockchain, crypto, artificial intelligence (AI), digital health and telecommunications. He focuses his practice on complex transactions involving technology and intellectual property, including information technology outsourcing (ITO), business process outsourcing (BPO), licensing, cloud computing arrangements (IaaS, SaaS and PaaS), technology maintenance and services, technology development/customization (including iPhone and Android), wireless infrastructure, AI, generative AI (such as ChatGPT and DALL-E),social media issues, strategic alliances, e-commerce, internet of things (IoT), confidentiality, strategic sourcing and data security/privacy. He has considerable experience in blockchain and cryptocurrency matters including NFTs, DAOs, and enterprise blockchain applications. Shawn also regularly works on digital health matters involving wearables, data licensing and strategy issues, AI and mobile applications. Read Shawn C. Helms's full bio.
By Shawn Helms and Caitlin Howe on Oct 16, 2023
Posted In Advertising and Marketing, General Interest
When developing a new brand or product, creatives often give considerable attention to avoiding intellectual property infringement. Trademark lawyers are similarly vigilant to avoid infringing another company’s mark. However, when a company creates its labeling and marketing materials, they tend to not give enough thought to the issue of fonts. The fonts that a beverage...